Confidence in Capitalism

Given the watershed moment caused by the pandemic, the Center for the Study of Capitalism has initiated a multi-year survey in partnership with YouGov to examine the range of conflict concerning the values of capitalism and democracy in the United States. Americans hold complex and conflicting views about their expectations for individual economic and political freedom and the way economics and politics should work at the systems level. The Confidence in Capitalism survey identifies how and why capitalism and democracy may be in conflict among Millennials and Gen Z and explores what younger people expect from business and government. What can business leaders learn from this data?  Drs. Christina Elson and Kylie King regularly publish brief, insightful articles on Substack. There is no cost to subscribe.

July 2023 Report
Capitalism Satisfaction Barometer

June 2023 Reports
Grit and Optimism Among Millennials and Gen Z
Freedom of Speech, Ideological Diversity, and Institutional Trust

May 2023 Report
The Socialist Generations?

March 2023 Report
Capitalism Satisfaction Barometer

January 2023 Report
Millennial and Gen Z Views of Free Markets, Social Issues, and the Workplace

September 2022 Report
Equal Treatment in Student Loan Relief

April 2022 Report
Views of Egalitarianism and Capitalism Among Millennials and Gen Zs


Christina Elson, PhD, MBA
John A. Allison IV Executive Director, Center for the Study of Capitalism
Wake Forest University

Kylie King, PhD
Director of Institutional Effectiveness, SUNY Plattsburgh and Research Affiliate Wake Forest University Center for the Study of Capitalism